Books
Coming October 2010
Brain Rules for Baby
How to Raise a Smart and Happy Child
from Zero to Five
What’s the single most important thing you can do during pregnancy? What does watching TV do to a child’s brain? What’s the best way to handle temper tantrums? Scientists know.
In his New York Times bestseller Brain Rules, Dr. John Medina showed us how our brains really work—and why we ought to redesign our workplaces and schools. Now, in Brain Rules for Baby, he shares what the latest science says about how to raise smart and happy children from zero to five. This book is destined to revolutionize parenting. Just one of the surprises: The best way to get your children into the college of their choice? Teach them impulse control.
Brain Rules for Baby bridges the gap between what scientists know and what parents practice. Through fascinating and funny stories, Medina, a developmental molecular biologist and dad, unravels how a child’s brain develops – and what you can do to optimize it.
Available in: Paperback, Audio book (CD and Mp3), and E-Book.
Brain Rules
12 Principles for Surviving and Thriving at Work, Home, and School
A New York Times and BusinessWeek bestseller.
Most of us have no idea what’s really going on inside our heads. Yet brain scientists have uncovered details every business leader, parent, and teacher should know—like that physical activity boosts your brain power.
How do we learn? What exactly do sleep and stress do to our brains? Why is multi-tasking a myth? Why is it so easy to forget—and so important to repeat new information? Is it true that men and women have different brains?
In Brain Rules, Dr. John Medina, a molecular biologist, shares his lifelong interest in how the brain sciences might influence the way we teach our children and the way we work. In each chapter, he describes a brain rule—what scientists know for sure about how our brains work—and then offers transformative ideas for our daily lives.
Available in: Paperback (includes link to watch Brain Rules Bonus DVD), Hardcover (includes Brain Rules Bonus DVD), Audio book (CD and Mp3), E-Book, and Large Print.
Joy at Work
A Revolutionary Approach to Fun on the Job
A New York Times, Wall Street Journal, Washington Post, and BusinessWeek bestseller.
Imagine a company where people love coming to work and are highly productive on a daily basis. Imagine a company whose top executives, in a quest to create the most "fun" workplace ever, obliterate labor-management divisions and push decision-making responsibility down to the plant floor. Could such a company compete in today's bottom-line corporate world? Could it even turn a profit?
Well, imagine no more. In Joy at Work, Dennis Bakke tells the true story of this extraordinary company, and how, as its co-founder and longtime CEO, he challenged the business establishment with revolutionary ideas that could remake our organizations.
Available in: Hardcover, Paperback, and Audio book (CD, Mp3, Cassette).